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If You Aren’t Online, You Don’t Exist: The Ups & Downs Of Online Life & Its Relevance

Team Creatie

We’ve all heard our parents say we spend too much time on the internet. After all, people born before the technological boom have, arguably, lived a very different life than youngsters today, who can access the whole wide world literally at their fingertips.

While those in their early 40 and late 30s have seen the transformation, having experienced parts of both worlds, it is really those who are currently in their late 20s and early 30s who have truly witnessed the first-hand impact of the internet and what it means for society. From communication to education, business and technology, nothing has been left untouched by the internet.

Needless to say, the internet has become an integral part of modern life. It is difficult to imagine a world without it. It has revolutionised the way we access information, do business, advance our education, buy our clothes, and even shop for staple items.

The internet has provided a new platform for entertainment and social interaction as well, the likes of which have never existed before in the world.

  1. Want to cook something extremely soul-satisfying and fancy, but you’re on a budget? No worries, because you can choose from a million such recipes online.

  2. Are you getting bored at home and have nothing to do? Fret not, because the internet is a haven for modern entertainment, filled with hundreds of OTT platforms to keep you hooked all day long.

  3. Do you need to transfer money to your family instantly? Just go ahead and use the different online banking facilities made available to the common man these days and take care of your loved ones — no matter where you or they are currently located.

  4. Want to plan a foreign trip but don’t know how to plan your itinerary? Travel blogs and online travel partners can be your best friends.

  5. Want to find a long-lost friend you knew from back in your schooldays? Don’t worry. You can easily find them online. They will definitely be there — somewhere!

However, as is the case with any technology, there are also certain downsides to look out for that don’t get talked about often.

But then, the fact remains that “if you aren’t online, you don’t exist”.

Now the question is: Is an online presence really paramount in today’s world?

Awful Lot Of Upsides To Online Life — Eh?

#1. Communication

The internet has totally transformed the way we communicate with each other. You can directly talk to friends and loved ones via emails, chat/messaging apps, mobile (audio) calls, and video calls, and what have you. You can even leave a voice message on someone’s phone for that personal touch instead of a text message without disrupting whatever the person is doing by calling them up.

Alternatively, if you don’t want to get one-on-one personal with someone, and want everyone in your circle to know something, you can simply post updates about your life on your social media accounts — like it’s the fad with the young generation these days.

In either case, an online presence allows you to stay in touch with friends, family, and everyone you know or wish to know — no matter your geographical location, age, sex, racial or financial background, etc.

Social interaction has never been so easy and smooth.

Furthermore, all platforms — social media or professional communities — have made it easier to find what (or who) you are looking for, much simpler with customisation and personalisation. One can even form virtual communities online, like Reddit, Facebook groups, and WhatsApp groups, among others, for greater support and communication while also accessing additional information about topics at hand.

#2. Remote Working

There is greater flexibility in the global job market, especially in the wake of the pandemic. As such, you can apply for a host of jobs, be it part-time, full-time, or freelancing, via the internet.

In this aspect, we do concur that having an online presence is a must. In fact, without it, you’ll be lost — literally!

After all, being online provides you with the liberty of working from wherever you want, connecting with companies offering jobs with a simple click of a button, and even saving on the cost of commuting. Plus, you’re not going to have to shell out a lot of money to purchase appropriate formal wear or buy lunch at work.

Moreover, the internet has also made it easier for people to collaborate on projects and work remotely, which has increased productivity.

That’s not all. When you consider what the future of the workforce is going to be, it becomes very evident that a hybrid model might go on to become the norm. After all, as per this study, around 97% of people don’t want to go back to the office full-time.

#3. Education

Of course, the internet has also transformed the way we access information. It has enabled people to stay informed about current events with just a click of a button.

But when schools and colleges shifted online during COVID-19, we also saw how the internet revolutionised education.

This wasn’t just limited to the younger generations that were still completing their schooling. The increase in online degree courses, either by educational institutions or companies, also means that working professionals can head back to school to get a degree or learn new skills, all without jeopardising their careers.

Online education has given the adage “age is just a number” a whole new meaning.

#4. Business

An online presence has done wonders for many businesses, too, especially those that aren’t backed by multinational corporations. Online marketplaces and e-commerce sites have made it easier for people to shop for almost anything.

Just think about it yourself.

When you don’t want to cook at home, don’t you rely on delivery apps like Zomato and Swiggy? Aren’t platforms like Amazon or Nykaa what we rely on to buy beauty products and household items? We even shop for things like jewellery and clothes from online outlets like Myntra and Ajio because of how convenient the entire process is.

Do you want high-end products? You got it. You’ve got Mabel, Sephora, NNNOW, and Luxepolis, among others, to cater to your every need.

India’s e-commerce industry was valued at $22 billion in 2018. But it is estimated to reach even greater heights by 2030 – at $350 billion. Thanks to the internet, small businesses have a new platform to reach customers as well.

Moreover, it has become even easier for individuals to sell their own goods and services online quite easily, opening up new opportunities and arenas for entrepreneurship.

#5. Entertainment

As for entertainment, the internet has opened up a world of experiences of every kind. It has made it easier for people to access and share media, including music, movies, and television shows.

Streaming platforms have made it possible to watch almost any TV show or movie on demand, while music streaming services have made it easier for people to discover new artists and listen to their favourite songs with merely a tap of a finger.

So much so, you can now view exactly the kind of ads you want; no more muting the ads or waiting for it to finish. You can also get your preferred choice of content you wish to view — no matter the medium — all curated for your convenience.

Social media has also become a mainstay feature of entertainment in a post-covid era. Not only do we rely on influencers for product recommendations and honest reviews, but many smaller creators also come up with unique and engaging content for their viewers that provide some food for thought as well.

We also use social media to stay up to date with the celebrities and idols we look up to. We love watching short videos of people goofing around or talking about new and innovative propositions.

In other words, being online means that you’re always in the loop — with what’s happening, what’s trending, and what’s HOT!

Aw Crap! Quite A Few Downsides To Having An Online Presence, Huh?

#1. Lack Of Privacy

One of the major downsides of life online is the potential for security and privacy breaches.